While answering to a question, Matt Cutts shared about how Google search engine rankings are processed. The question was:
“Does Google use the same algorithm to rank all the results on page 1 or different algorithm for a widely variety in the results. (Position 1-3 primary focus on freshness, 4-6 focus on back-links, 7-10 focus on social signals)”
In the response, Cutts says that it is only the relevance and repetition that really decides the fate of a website over search engines. There is nothing like a different algo for different positions on page 1 results.
How Google Search Works?
There are several factors that affect Google search results. The algorithm is designed with a single motto to offer accurate search results and help users with relevant information. The content that users would like to see, read and share helps a lot in ranking sites high. So, offering quality content is a must in order to have a Google friendly site.
This blog post is developed by the Google ranking specialists of Ably Soft. We keep an eye on the latest Google updates to reinforce our Search Engine Marketing plans. Here are few more valuable updates posted by Matt Cutts regarding various search factors that affect Google rankings. Read them to get the crux.
Google's Matt Cutts on Link Spamming - Mass Disavow those Links
Matt Cutts : Stitching Content Leads to Bad Quality
Google Matt Cutt's on Duplicate Content : Tell Publisher To use Canonical Tag
Matt Cutts Video on Web Content - How Google Handles Duplicate Content ?